On the way...
Glasses are an accessoar which becomes more and more in focus from year to year. The fast speed in fashion makes it very important to following actual trends and coming designs.
We focus on visiting the largest trade fairs to been able to follow trends and also be in front line of the future. It is also very important with strong partnerships with manufacturers, gaining the right knowledge and techniques available to been able to design and produce the best products within the category with the right, high, quality.
We see that the business is still expanding in Sweden and in the rest of the Nordic Region, but we will also look for other opportunities abroad. We will develop even further our good relationships with our partners in the future.
We have a clear strategy to become even stronger in design, R&D and developing sales- and marketing materials. That will be our main priority on the market. At each geographical market will we operate with several different sales- and distribution partners in different market segment e g. Health products, Grocery sector, Sport,...